Robert and Karen Avrech have set up Seraphic Press, a publishing house for young adults to honor the memory of their son Ariel (a rabbinical student at Ner Israel for four years), who died of pulmonary fibrosis a little over a year ago.
Robert has signed an exclusive distribution deal for Seraphic Press with the largest distributor of Jewish Books in North America, JD Books, who feel that these works should easily cross over into the general readership. JD are in every Jewish book store in the world and all the major chains.
The first novel is by Robert Avrech, "The Hebrew Kid and the Apache Maiden."
Reviewers who want an advance copy should contact Marvin Sekler at JD Books: (718) 456 - 8611.
The layout, typeface and illustrations of the book are beautiful. "There will be an illustration for each and every chapter--22 in all," writes Robert. "The ones that are there now are not the final ones. They are just examples of Obadinah Heavner's work. She is my illustrator. I have hired a team of very fine and very sought after artists who work regularly for the big NY publishers. They love what I'm trying to do, love the book, and agreed to work for Seraphic Press. I am a lucky man. The font we are using is called Janson: it was originally cut by the great Hungarian typographer Nikolas Kis in the 1680's. It has a lovely humanist feel to it; the forms of the letters suggest older times. It is easy on the eyes and for children it is one of the best fonts you can use."
The official publication date for "The Hebrew Kid and the Apache Maiden" is January 2005.
