Friday, October 09, 2009

Save The Delis

Pico-Robertson, where I live, has one of the best delis in America -- Pico Kosher Deli.

The New York Times reports: David Sax, a 30-year-old freelance writer, listened and nodded. Many delis are seeing more African-American customers.

“In many ways, deli owners in places like Detroit or Chicago have told me, they are better deli clients than Jews,” Mr. Sax said referring to African-Americans. “They accept it as it is. Take a corned beef sandwich. A Jewish customer will say, ‘I want the corned beef lean, from the middle of the brisket,’ because their grandfathers did. It’s like Jews going to a Chinese restaurant. They love it for what it is and they are better clients because of it.”

Mr. Sax loves delis for what they are and mourns the loss of so many of them around the country. For the last two years he has been writing the blog Save the Deli celebrating great delis and chronicling their demise. And this month Houghton Mifflin Harcourt is publishing his book “Save the Deli,” an account of his journey of discovery through the world of delis, from New York to Toronto, Detroit, Miami and Los Angeles; London, Paris and Poland.